Demystifying Business Analysis: The Backbone of Organisational Success

Kenneth Gray

Defining Business Analysis

 At its core, Business analysis ensures business changes align with the needs of the organisation and are holistic. It serves as a link between key stakeholders and IT teams, ensuring that solutions are designed to fulfil both user needs and business objectives.

Business Analysis Services Framework (BASF)

The service framework specifies what business analysts perform and why they are useful. It advises how the work should be done by suggesting relevant activities and strategies to consider when determining the best strategy for each situation and context.

We won’t go into depth in this article about the BASF Framework, you can read more on the framework in this article (link to BASF article)

  • Investigation and problem analysis - The investigation of the root causes of problems. Essentially, recognising a business requirement and shaping the project to meet that need.
  • Feasibility Assessment and Business Case development - BAs examine the choices to satisfy the business need and support the creation of the business case for change throughout this phase.
  • Business process improvement - entails conducting research, analysing, and defining current and planned business processes, as well as conducting gap analysis to determine actions required to implement the changed processes.
  •  Requirements definition - Elicit, analyse and define requirements for business and IT change initiatives.
  • Business acceptance testing - entails assisting employees in testing new business and IT changes for acceptability.
  • Business change deployment - Assist in the implementation of business and IT changes to enable a smooth transition.
  • Stakeholder Engagement - Seeing how the business changes impact individuals in different areas of the organisation.  

The Tools of the Trade

BAs utilise a range of tools, from traditional spreadsheets, flowcharts, to complex Business Intelligence (BI) software. The choice of tool often depends on the specific task at hand, whether it’s requirement analysis, documentation, management, process modelling, or data visualization.

The Value Proposition of Business Analysis

Why do organisations invest in analysing their business?

Risk mitigation: BAs can avoid costly project overruns and solution misalignments by understanding requirements early.

Strategic Alignment: BAs align all projects with the business strategy to ensure unified growth.

Better User Adoption: End-user-focused solutions improve user adoption.

Optimised ROI: BAs assist companies maximise their return on investment through requirement analysis and solution design.

Business Analysis: Lifelong Learning

The business world is constantly changing, with new technologies, procedures, and challenges. Therefore, BAs need to constantly learn about industry trends, technologies, and methods.

Conclusion: Business Analysis—The Backbone of Successful Projects

Business Analysts are a light of clarity in a quickly digitising and developing business environment. They demystify complexities, align divergent viewpoints, and chart the course for business success. In essence, while many roles contribute to the success of a project, the Business Analyst ensures that it's the *right* project, delivering tangible value to the organisation.